PL

services/performance

A fast website for people and for Google.

A slow website loses visitors before they even see your offer. I speed up WordPress websites and tidy up their technical layer — so they load fast on phones and make sense to search engines.

scope

What’s included.

  • Core Web Vitals

    Analysing and improving the metrics Google uses to measure user experience — LCP, INP and CLS — based on data from real visits.

  • Caching and server

    Page and object caching, compression and CDN configuration, plus server settings matched to your website.

  • Image optimisation

    Modern formats (WebP, AVIF), the right sizes and lazy loading. Often the quickest way to a lighter website.

  • Tidying up plugins and scripts

    I remove unnecessary plugins and the scripts and styles loaded on every page, and replace heavy solutions with lighter ones.

  • Structured data

    schema.org markup for your business, products and articles, helping search engines understand your content.

  • Structure and indexing

    A proper heading hierarchy, meta data, a sitemap, redirects and canonical URLs. The foundation every SEO effort builds on.

who it’s for

Who it’s for.

Recognise yourself in any of these? Drop me a line — let’s talk about your situation.

  • Websites that load slowly, especially on phones
  • Stores where sluggishness translates into abandoned carts
  • Businesses seeing warnings in Google Search Console
  • Websites losing search visibility after a migration or redesign

faq

Questions about this service.

Don’t see your question? Drop me a line — I’ll give you a straight answer.

What is technical SEO?

It’s the part of search optimisation that concerns the website itself: speed, heading structure, clean code, indexing and structured data. Without it, even the best content has a harder time in Google.

How do you measure the results?

I compare results before and after the changes: data from Google Search Console and PageSpeed Insights, measurements from real visits and the load time of key pages.

Does speeding up my website mean rebuilding it?

Usually not. Image optimisation, caching and a plugin clean-up make the biggest difference. If the theme or page builder itself is the problem, I’ll tell you straight whether it’s worth replacing.

services

Other services.

Most projects combine several of them — and one person takes care of all of it.

  • 01/wordpress

    WordPress websites

    Company websites and business cards built on a lightweight custom theme. A friendly block editor so you can update content yourself — without plugin clutter.

  • 02/woocommerce

    Online stores

    WooCommerce stores: payments, shipping, invoices and integrations. Set up to sell, not just to look good.

  • 03/beyond-wp

    Beyond WordPress

    Static sites in Astro, headless CMS, landing pages and custom features in PHP and JavaScript — I pick the tool to fit the problem.

  • 04/care

    Maintenance and care

    Updates, monitoring, backups and small content changes. Ongoing care that keeps your website simply working.

  • 05/domain

    Domain, hosting and email

    Domain registration and renewals, DNS, SSL certificates, choosing the right hosting and business email. All in one place, under control.

  • 06/security

    Security

    Hardening, firewall, login protection, malware scanning and clean-up after hacks. Plus a plan B in the form of backups.

  • 07/a11y

    Accessibility (WCAG)

    Audits and implementations compliant with WCAG 2.2 and the European Accessibility Act. A website everyone can use — screen reader users included.

contact

Let’s talk about your website

Write a few words about your business and what you need. I usually reply within one business day — with specifics, not a template.

  • what your company does
  • new website, care or fixes
  • current website address (if any)
  • rough timeline